oy in day, thanks to the role that social networks and information and communication technologies are assuming in the marketing area, companies have been forced to redesign their strategies, implementing new practices for this purpose. allow them to get the attention of the public, such as doing whatsapp marketing . Therefore, vendors offering support service have emerged on the market through a platform that guarantees the shipment automatic message from the web, as in the case of enviawhatsapps. A web platform to send advertising campaigns and announcements by whatsapp for companies. What is the whatsapp marketing It is currently very

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